Heartland Business Systems

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Heartland

Solution Components:

  • New logo
  • New site design
  • Content Management System
  

Technology:

  • Sitecore 

Needs:

  • Updated web presence to reflect company's brand
  • Presentation of breadth of products and services offered

Challenges:

Heartland Business Systems (HBS), a provider of technology solutions to corporate, healthcare, education, government and non-profit organizations, is a successful and growing business, but this was not reflected in the design of its website. They needed an up-to-date site that would provide more information about product and service offerings for potential customers and be easy to keep updated as offerings evolved.

Solution:

Avastone and our design partner created new branding and a new website for HBS to reflect their success and standing in the tech industry. A new logo was created and incorporated into a new website design. The website reflects HBS's strong experience in 5 main industries and showcases the wide range of technology products and services offered. Sitecore CMS allows HBS to personalize the site based on user interests and supports the sales team with potential new business leads.

Impact:

  • Brand and site that better reflects the quality of service provided by HBS